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Veg&Fruit

It gives us access to recipes, methods, leftovers, and tips to use herbal foods efficiently. We can reach the recipes according to our needs and plan them weekly. It also allows us to create a shopping list by listing the groceries we need.

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Project
Mobile Application

Role
UI/UX Design

WHY?

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77%

DO NOT Plan Meal.

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59%

of them make a list before going shopping to avoid buying vegetables or fruits they don't need.

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53%

of them try to evaluate the leftover vegetables and fruits that they do not use.

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70%

of them save recipes they like, have made before, or bought from someone.

94%

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share their recipes or methods with others.

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Interview

Young people hiding faces behind paper sheets with question marks while waiting for job in

Then I had face-to-face interviews with 7 people. These are employees, students, housewives, and retired people.

 

I asked them these questions

  • Meal planning

  • Cooking and shopping routines

  • The way they use to reach the recipes and what they do to reach them again

  • Evaluation methods of leftover vegetables and fruits

Insights

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They all complain about throwing some of the vegetables they buy into the trash.

Most don't know how to use leftovers from vegetables and fruits or apply them in a recipe.

Some find it hard to find recipes to treat leftover food, vegetables, or fruit.

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Most use YouTube to find recipes.

Many have problems when they want to revisit the recipe they found before.

(This is due to accessing recipes from different places and not saving them afterward.)

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Meal planners complain that it is tedious and time-consuming.

Most don't make shopping lists and make impromptu decisions about what to buy.

Some do not plan meals, even if they make a shopping list.

They all think shopping is challenging.

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“It makes me happy to cook and share herbal, healthy meals.”

Empathy Map

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Seeing

Thinking and Feeling

Hearing

Saying

Shopping List

Rotten Vegetables

Youtube Viddeos

The recipes I wrote down on paper

The refrigerator is empty

Knife and machine sounds.

Cutlery noises at the dinner table

My friend is telling me the recipe for his favorite dish

Children’s voices asking what they will have for dinner

How many days should I prepare food this week so that it is enough?

There is no food at home today, what should I cook?

Deniz made a delicious and light dessert. How was the recipe?

Have I made a shopping list? What would I buy from the market?

Why don’t they add videos to their recipes?

I want to collect the recipes I found somewhere.

How can I cook a meal from leftover ingredients

Although there are many recipes on the internet, I have a hard time finding the recipe I want.

He used watermelon rind. Wow!

Most of the vegetables went to waste until I made the salad again.

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According to the report of the United Nations Environment Program; A total of 931 million tons of food is wasted every year around the world. Of this, 61 percent, or about 570 million tons, takes place at home. Although food waste has become a global problem, many people do their shopping impromptu without planning and throw most of what they buy into the trash without using it, causing waste. Even though people are aware of this waste, they find it difficult to take simple steps to reduce the waste of plant foods they buy into their homes.

1.3 billion tons 
of food is wasted or lost globally per year

How to reduce herbal food waste at home?

Hypothesis

A tool that organizes the process of purchasing and using plant foods will enable people to control their consumption, reduce waste, and spend their money more efficiently (reduce their expenses).

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Environment, U. N. (n.d.). UNEP Food Waste Index Report 2021. UNEP. Retrieved January 18, 2022, from https://www.unep.org/resources/report/unep-food-waste-index-report-2021

1

Research

Survey

First of all, I surveyed 67 people who are retired, working, and students between the ages of 19-69. Of these, 48% are working, 18% are unemployed, 21% are students, and 14% are retired.

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Today, the shoppers are impromptu the quantity, even when deciding which ingredients(for cooking) to buy. When it comes to cooking, they make leftovers. If they are not using them afterward, they are throwing them away. This waste is especially in plant foods.

Problem

2

InformationArchitecture

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3

Wireframes

Intro

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Home

VEG

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Home

Recipe Board

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Upload

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Plan&Shop

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Thank you!

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Adobe Creative Residency

© 2021 All rights reserved

UI/UX Design | Sustainability | Circular Economy

5

Mobile Design

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94% share their recipes or methods

HOME

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The homepage is a flow page where users share their content. The purpose of this flow page is to allow users to discover other users' methods, recipes, leftovers, tips, and recipe boards through a random encounter path.

Discover the details of the recipe by clicking on it.

Click on the user's name or picture, and explore her recipe boards.

Save the sharing (methods, leftovers, tips, recipes) made with the save button to the recipe board.

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UPLOAD

The users load their recipes, tips, methods, and leftovers from the upload part. Upload allows the user to share their knowledge about herbal food.

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53% of them try to evaluate the leftover vegetables and fruits that do not use.

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VEG

In this section, users can find the recipes, tips, methods, and leftovers they want by searching. Thus, the user can discover different methods for using the herbal food at hand without wasting it.

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70% of them save recipes they like, have made before, or bought from someone.

Recipes, tips, methods, or leftover are saved in a selected clipboard.

Users can find what they have saved before by searching here in a short time.

The user organizes the boards according to their wishes.

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This part was created based on the results of my research and influenced by Pinterest. As a result of 70% felt the need to record their recipes. For this reason, the recipe boards section, where users save recipes, was created.

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RECIPE
BOARD

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77% DO NOT Plan Meal.

59% of them make a list before going shopping to avoid buying vegetables or fruits they don't need.

Make a plan by adding what you want to do to the days.

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PLAN&SHOP

PLAN&SHOP integrated with the recipe board. In other words, the users create their weekly list by adding what they have saved on the Recipe Board to the PLAN section. They also add the material deficiencies in the list to the SHOP section. Thereby, the user organizes the purchasing and use process, controls his consumption, reduces waste, and spends his money more efficiently.

Add the missing materials to the shopping list according to your needs.

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Cooper Std Black

ABCDEFGHIJKLMNOPQRSTUVWXY
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Gill Sans

ABCDEFGHIJKLMNOPQRSTUVWXY
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Colours

Fonts

Icons

Buttons

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#FFFDF1

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#0C6C59

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4

Visual Design

Tap

Hover

Normal

Tap

Normal

Tap

Normal

6

Prototype

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